The Infobip Alternative — SMS at Just 3¢
Infobip is a global CPaaS giant, but their Australian SMS pricing runs 5¢ to 7¢+ per message. Texto's 3¢ flat rate is simpler, cheaper, and built for Aussie businesses.
About Infobip
Infobip is a Croatian communications platform founded in 2006 that's grown into one of the world's largest CPaaS providers. They operate in 190+ countries and offer SMS, email, WhatsApp, voice, and more. Infobip targets enterprise customers with custom pricing that requires a sales conversation — there's no public pricing page. Their Australian SMS rates typically land at 5–7¢ per message.
Infobip Pricing vs Texto
Here's what you'd actually pay at different volumes. No tricks, no hidden tiers.
| Messages | Texto (3¢) | Infobip (Contact sales (~5–7¢)) | You save |
|---|---|---|---|
| 500 | $15.00 | $35.00 | $20.00 (57%) |
| 1,000 | $30.00 | $70.00 | $40.00 (57%) |
| 5,000 | $150.00 | $300.00 | $150.00 (50%) |
| 10,000 | $300.00 | $550.00 | $250.00 (45%) |
| 50,000 | $1,500.00 | $2,500.00 | $1000.00 (40%) |
Plus $15/month for a dedicated Texto number. Infobip pricing sourced from publicly available data.
Why choose Texto over Infobip
- Transparent pricing — 3¢ flat, no sales calls needed to find out what you'll pay
- 40–57% cheaper for Australian SMS at typical volumes
- Australian owned with local support, not an overseas enterprise
- Automatic 90-day data deletion — once messages are no longer needed for replies and reporting, your customer data is removed, reducing your exposure if a platform is ever breached
Where Infobip might suit you
- Massive global platform operating in 190+ countries with omnichannel capabilities
- Enterprise features like advanced analytics, customer data platform, and chatbot builders
What you actually need
Both platforms send SMS. But here's where they differ.
Using AI to get work done?
Texto's got an MCP server — plug it into your AI agents and automate SMS without writing integration code. Infobip doesn't have one.
If you're building with AI tools like Claude, Cursor, or your own agents, Texto's the platform built for that.
Aussie owned and operated
Texto's built and run right here in Australia. Infobip is owned by Infobip Ltd., based in Croatia. No overseas head office, no currency conversion dramas.
The verdict
Infobip is an enterprise behemoth — great if you need omnichannel messaging across 190 countries. But for Australian SMS, their opaque pricing and sales-driven approach is overkill. Texto's transparent 3¢ rate and self-service signup is what most Aussie businesses actually need.
Frequently asked questions
Already got credits with Infobip?
We might be able to sort that out for you.
Other SMS provider comparisons
Start sending at 3¢
No contracts. No volume tricks. Just 3¢ per SMS, from your very first message.
Get Started FreeTexto has no affiliation with Infobip or Infobip Ltd.. All pricing information on this page is sourced from publicly available data and may change without notice. Last reviewed March 2026.