Native & Via Zapier

    Send SMS to Your Mailchimp Audience

    SMS gets a 98% open rate. Import your Mailchimp subscribers into Texto and reach the people who miss your emails — for just 3¢ per text.

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    No credit card required. Set up in under 2 minutes.

    98% open rate 3¢ per SMS No contracts Set up in 2 min

    Why add SMS to your Mailchimp strategy?

    Your Mailchimp list is your most valuable marketing asset — but email open rates average 20%. SMS gets read within 3 minutes by 98% of recipients. By connecting Mailchimp to Texto, you can reach your existing audience through a channel they actually check. Import your Mailchimp audience directly (no CSV needed), then send SMS campaigns, follow-ups, or reminders for 3¢ each.

    What can you do with Mailchimp + Texto?

    Real use cases for sending SMS from Mailchimp.

    Import your audience

    Connect your Mailchimp account to Texto and import your subscriber list directly. No CSV export needed — just connect, pick an audience, and your contacts are ready for SMS at 3¢ each.

    Welcome new subscribers

    When someone subscribes to your Mailchimp list, automatically send them a welcome SMS with a discount code or thank-you message.

    Campaign follow-ups

    Sent an important email campaign? Follow up with an SMS to subscribers who didn't open it. SMS has a 98% open rate vs 20% for email.

    Event promotions

    Promoting an event through Mailchimp? Send an SMS reminder on the day of the event to boost attendance.

    Re-engagement

    Subscribers who haven't opened your emails in 3 months? Send them an SMS to re-engage. A simple text often works better than another email.

    Option 1: Connect Mailchimp directly

    Import your Mailchimp audience into Texto with a few clicks.

    1. 1
    2. 2

      Click 'Import from CRM' and select Mailchimp

    3. 3

      Sign in to your Mailchimp account and authorise Texto

    4. 4

      Pick the audience you want to import

    5. 5

      Send your first SMS to your Mailchimp audience

    Option 2: Connect via Zapier

    Automate SMS from Mailchimp using Zapier workflows.

    1. 1
    2. 2

      Log into Zapier and create a new Zap

    3. 3

      Choose Mailchimp as your trigger app

    4. 4

      Select the trigger event (e.g. 'New Subscriber')

    5. 5

      Connect your Mailchimp account and select the audience/list

    6. 6

      Choose Texto as your action app and select 'Send SMS'

    7. 7

      Connect your Texto account with your API key

    8. 8

      Map the subscriber's phone number to the Texto recipient field

    9. 9

      Compose your welcome SMS using Mailchimp merge fields

    10. 10

      Test and activate your Zap

    Ready to connect Mailchimp?

    Join thousands of Australian businesses sending SMS for 3¢. No contracts, no monthly fees.

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    Frequently asked questions

    Start sending SMS for 3¢

    Sign up, connect Mailchimp, and send your first message in minutes.

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